The perfect frame is just the beginning. Bronze Optical is about excellent eyewear, superior service, and pricing that’s straightforward and fair.
Your vision is too important to trust to a novice, and no one should be rushed through purchasing decisions. Our services include a scheduled, no-obligation eyewear consultation during which you will be the focus of our attention.
Please bring your current prescription to your scheduled consultation. If you do not have a prescription and need an exam, please call us to schedule with the optometrist at Bronze Optical. If you have medical issues that may involve the health of your eyes, please call for our referral to an optometrist or ophthalmologist at the Froedtert and the Medical College of Wisconsin Eye Institute.
Bronze Optical has access to the full range of lens materials, and the knowledge to determine which lens material best suits your prescription.
CR-39 plastic or glass may be a fine choice for low to moderate prescriptions and for adult wearers. Because lenses made in these materials are heavier and thicker, they are not a good choice with larger frames or with stronger prescriptions or prescriptions with prisms. Glass lenses are not recommended for wearing during contact sports. Even heat-treated or chemically hardened lenses can break under certain conditions. However, there are industrial settings in which glass is the best lens material. Consultation questions enable us to identify the best material for you.
Polycarbonate is a thin lens most advised for children and persons who engage in contact sports. This material is of exceptional impact resistance. It’s not unbreakable, but breakage is rare. (A nail can be driven through some polycarbonate lenses without their shattering.) Moderate prescriptions are best in this material. It is lightweight, thin, and in lower powers has good optics across the lens. Trivex, similar in many ways to polycarbonate, is the latest material for thin lenses in rimless frames, to minimize risk of “spider” cracking around the drill holes or edge grooving.
High-index material is best for strong prescriptions and is really crucial for prescriptions in power ranges of – 6.00 or + 5.00 and stronger, in order to achieve a thinner lens and still maintain optimal optics across the vision field. Prescriptions with high cylinder for astigmatism correction are best served with this lens. The cost difference of a few dollars is well worth the improved vision and aesthetics of the lens. Your prescription and how you use your glasses will guide us in determining which index—1.60, 1.67, 1.70, 1.74—is best for you.
Aspheric designs perform very well in moderate to high prescriptions and with low cylinder powers. Choosing the appropriate material allows us to select among the benefits of high-index, Trivex, Tribrid, or polycarbonate to produce very agreeable lenses in indexes ranging from 1.53 to 1.74. Indexes of 1.67 to 1.74 are heat sensitive and must not be left in a hot car in the summer or permitted to get too close to heat sources (kitchen appliances, flames, etc.)
Digitally surfaced or high-definition lenses
Lens prescriptions that are more complex—with cylinder or high spherical power—are good candidates for digital. Lenses for unusually large frames may be wisely done in digital to minimize peripheral distortion, or to minimize edge thickness for near-sighted prescriptions. The industry is rapidly transitioning to digitally surfaced lenses and many older, traditional designs are going out of existence.
Blue Zero and BluTech lenses
Blue-blocking lenses help to protect the eyes from the damage and discomfort that can result from extended viewing of LED-lit screens on computers, TVs, phones, tablets, and other devices. BluTech lenses are helpful for those whose night-driving vision is impaired by oncoming headlights. These lenses block high-energy blue light, thus protecting the inside of the eye and helping to maintain normal sleep patterns. These lenses include anti-reflective (non-glare) treatment to further optimize vision. They are available for use both indoors and outdoors, in any frame style, and can be worn with or without a prescription. Some are free of color and some have a beige tint. How you plan to use these will determine which is right for you.
We will suggest and explain the benefits of specific lens treatments that we believe would contribute to meeting your vision needs. We’ll never try to sell you lens treatments that you don’t need or want.
Anti-reflective / Crizal Avancé and Shamir Glacier Plus
These anti-reflective treatments work wonders in improving clarity of vision, reducing eye-strain, and virtually eliminating disorienting halos around headlights and taillights at night. Anti-reflective treatments are available at various quality levels. High-quality treatments are embedded in the outer surface of the lens, with a protective hydrophobic, easy-to-clean surface. It is not easily scratched. Lower-quality anti-reflective treatments are essentially coatings on the lens. Because they are not embedded in the lens material, they are prone to scratching, peeling, flaking, cracking, and crazing. Anti-reflective treatments range from $89 at the low end to $139 for the best product. If your budget won’t permit you to choose the best, we suggest not wasting your money on the cheaper versions.
Glare happens when sunlight scatters off reflective surfaces, causing discomfort and creating dull, washed-out images. Polarization acts somewhat like mini-blinds on a window, “angling” bright light to provide better visual clarity. Great for driving or outdoor activities, beside the pool, fishing. With few exceptions, it’s the all-around best choice for sun lenses.
Tinting darkens and lightens depending on light intensity. A great choice for the moderately light-sensitive eye outdoors. Not so great for light sensitivity when driving. Not recommended for the severely light-sensitive. Our consultation will determine if it’s the right choice for you.
This lens combines transitions and polarization. Indoors, a slight tint, no polarization. When you go into the bright outdoors, the lenses darken and polarize. Enjoy crisper, more vivid vision in varying outdoor light situations. Not recommended for the severely light-sensitive.
Can serve both cosmetic and practical functions. Maybe you want tinting to provide a certain light protection or perhaps there is a color you think is simply cool. Or maybe your job situation requires tinting rather than polarization, such as the pilot in the cockpit. We’ll discuss your considerations and get what’s right for you.
We look forward to helping you choose from the hundreds of frames—contemporary, retro, and vintage—which we have personally selected. Our inventory includes brands in many styles and colors, in metal, stainless steel, titanium, plastic, and rimless. We can help you choose eyeglasses for primary or back-up use, sunglasses, or glasses for sports, safety, recreation, hobby, TV, or computer use.
Frame brands we carry: Adin Thomas • AG Artistik • AGO • Alternative Eyewear • Aspex • Betsy Johnson • Blackfin • BMEC (Big Men’s Eyewear Club) • Bollé • Bolon • Brillen Eyes • Bushnell • Callaway • Capri • Caravaggio • Carolina Hererra • Casanova • Charles Stone • Cinza • Classique • Club Level • Converse • Côte d’Azur • C Zone • David Benjamin • David Spencer • De Rigo REM • Di Valdi • Dolabany • Dolce Vita • Dutz • Easy Clip • Easy Twist • Elements • Ella by Laguna Beach • Etnia Barcelona • Europa • Evolve • Eye Think • Fiction • Fossil • Fusion • Genevieve • Gensdumonde • Glacée • Greg Norman • GVX • iChill • iFrame • Iota • Iyoko Inyaké • Jack Purcell • Jean Reno • John Varvatos • Jones New York • Josh Rickun handmade wood frames • Kate Spade New York • Koali • L.A. Eyeworks • Lara D • Leader (safety) • Legre • Lightec • London Fog • Look • Lucky Brand • Mad in Italy • Materika • MDX • Menizzi • Mexx • Michael Ryen • Mod Eyez • Modern Art • Modern Optical • Modflex • MODO • Modz • Morel • Nomad • OGA • OGI • On Guard (safety) • Onirico • OWP • O&X New York • Paradox • Plan B • Plumé • Ptolemy 48 • Safilo • Scott Harris • Serengeti • SORA • Stagg • Stepper • Surface • Takumi • Taxi • Titmus (safety) • URock • UVEX (safety) • Villa • Wildflower • William Morris • Ziggy • Zyloware
Turn your regular eyeglasses into polarized sunglasses with a simple clip. We stock polarized sun clips in a wide range of shapes and sizes, and we can order a custom-made polarized sun clip for any frame. The Aspex line of frames gives you the option of a magnetically attached sun clip.
We can fill prescriptions for any contact lenses your eye doctor prescribes.
Eyeglasses require preventive maintenance to ensure optimal vision and comfort. Every twelve months or so is a good idea. Glasses that are neglected often do unpleasant things at inconvenient times: Screws and eye wires become loose. Temples and nose pad arms get out of alignment. Lenses become loose in the frame and fall out. Nose pads become discolored. Ongoing maintenance of your eyeglasses is one of the fabulous benefits of being a client of Bronze Optical. Call 414-221-7055 to schedule your no-charge maintenance visit. Bring your empty lens cleaner bottles and we’ll refill them for a small fee.